{ "slug": "cartesian", "name": "Cartesian", "tagline": "Quiet warm-neutral palette with classical Playfair serifs; tasteful and unhurried.", "mood": [ "quiet", "considered", "elegant", "warm-minimal" ], "occasion": [ "investment thesis", "white paper", "advisory deliverable", "research report", "book / longform pitch", "gallery / cultural" ], "tone": [ "classical", "literary", "restrained", "confident-quiet" ], "formality": "high", "density": "low", "palette": { "bg_primary": "#EDE8E0", "bg_secondary": "#E2DBD1", "text_primary": "#1A1A1A", "text_secondary": "#5A5A5A", "accent": "#8A8178", "line": "#B8B0A4", "description": "warm bone and stone neutrals only; no saturated color; the entire system runs on tonal contrast and typography" }, "typography": { "display": "Playfair Display", "body": "Inter", "style": "transitional serif headlines paired with a clean grotesk; reads like a Sunday newspaper essay" }, "scheme": "light", "best_for": "Anything that should feel quiet, considered, and grown-up: investment theses, white papers, advisory work, longform research, gallery / cultural decks. Also a strong choice for editorial features, founder reflections, or any deck where restraint is the message \u2014 including across tech and finance.", "avoid_for": "Decks that need visual heat, multiple accents, or a sense of urgency \u2014 the warm-neutral palette is intentionally low-energy.", "slide_count": 10, "navigation": "inline keyboard handler with on-page nav dots and slide counter" }